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saturday, may 3, 2014

An Invitation to Small Publishers and Independently Published Authors

ALVA merrily chugs along. Karen Hodges Miller with Open Door Publications  mentioned how ALVA is now a mid-sized publisher.

It is said that a company that releases nine or more titles a year is a real publisher. ALVA hit that goal. And now. Let's see . . .a baker's dozen and three more in the works . . . mid-sized you say, no less. I like that. Thanks, Karen.

But Karen and I also talked of the plethora of publishers who list only one or two books. Are they just happy to have a book or two up there? How do they survive?

ALVA's Invitation to Small Publishers and Independently Published Authors

Given the above, ALVA has decided to invite small(er) publishers to re-publish with ALVA any worthy books they find currently languishing with them for lack of readership. ALVA's terms are great. And simple to understand.

As a new traditional publisher, if ALVA accepts a well-edited book for publication, ALVA will then format, publish, publicize, and distribute it as a book and eBook for an annual administrative and maintenance fee of one hundred and twenty dollars. For that sum, in addition to the significantly broader exposure provided by ALVA, even the savings in time and money is noteworthy. And with a little luck, given the eBook's increased publicity and sources of availability provided through ALVA, not to mention both book and eBook availability, royalties from the project's sales alone may well balance out the fee and result in a positive financial return.

What does ALVA offer that smaller publishers cannot and larger publishers do not?

  • eBook marketing and distribution by ALVA through amazon.com, B&N, Kobo, and ALVA. 
  • Free book distribution through alvapressinc.com. 
  • ALVA free author's page
  • An author's interview distributed to media contacts across the country in the *ALVA Axiom
  • Book blurbs in the *ALVA Axiom

With ALVA's nationwide newsletter and the variety of website exposures it offers, instead of the author--could that be you?--using precious time and money for website site development, he or she can be out providing important book signings and public appearances.

Building an Author's Financial Success

Too many writers labor under the illusion that publishing a book results in immediate recognition, instant fame, and wealth. Rarely so.

To be financially successful, a writer must become also a publicist deeply committed to the business side of selling books. As an author one must be willing and ready to visit bookstores, radio and television studios, and, yes, even barn raisings. The wider the radius in which the appearances occur, the greater the author's personal reach. Since publishing, Jolt: a rural noir, I travel with a trunk full of books . . . except that now, in addition to Jolt, there are also books by other ALVA authors. An emerging, up-and-coming author needs a book-filled trunk. Only in that way, is an author always ready to visit a flea market, coffee shop, art gallery, or library to do a book signing.

That said, ALVA is willing to work with its authors to help them join other writers in providing shared ALVA sponsored events that can lessen the burden of going it alone.

What do you think? Are you up for going to the Contact Page and emailing me now? For as Betty Hampel's is so fond of saying"Why not?"

Talk to you soon.

Roberta in Po-Town
Home to the Walkway over the Hudson


*CLICK HERE to sign up for the ALVA Axiom


12:18 pm edt          Comments

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